Cigarettes Week-End

Lot n° 484
148cmx96cm

This is one of the most inventive of Paul Colin's commercial posters. Against a grass-green background, suggestive of the leisure implied by the product's name, Colin shows an almost bird's-eye view of three people relaxing and enjoying their cigarettes. The persepctive, the colors and the use of the diagonal provide a very striking image. Colin may have been inspired by the similarity the motion of opening a hinged pack of cigarettes has with unfolding a deck chair. Colin 173, Crouse p. 220.